A self-hosted email newsletter platform powered by Amazon SES. One purchase, no monthly fees, and complete ownership of your sending infrastructure.
$69 one-time fee
$1 per 10,000 emails
$0 monthly fee
No limit subscribers
v7.0.3 current version
Overview
Sendy is a self-hosted newsletter application that runs on your own web server and delivers email through Amazon Simple Email Service (SES). You pay a single one-time license fee of $69, and from that point forward your only cost is Amazon SES usage at just $1 per 10,000 emails. No per-subscriber billing, no monthly subscriptions, and no pricing tiers that punish you for growing your audience.
This platform suits entrepreneurs, digital publishers, agencies, and developers who manage newsletters at scale and want to stop handing money to hosted email providers every month. Sendy covers everything from drag-and-drop email design and automated drip campaigns to list segmentation, detailed analytics, multi-brand client management, and rules-based automation. The optional AI Assistant add-on takes it further by generating full email templates and subject lines, and turning your campaign reports into clear insights.
Sendy also works natively with third-party SMTP providers including SendGrid, Mailjet, and Elastic Email — giving you full flexibility over how you send.
If you run a growing list and want a tool that scales with you without scaling your costs, Sendy is the platform to install today. Get the one-time license, follow the step-by-step setup guide at sendy.co/get-started, and start sending newsletters on your own terms.
Product Included
Demo Access
Visit the official Sendy website to explore the platform and review all features in detail before making a purchase decision.
Official Website / Live Demo sendy.co
Setup and Installation Guide sendy.co/get-started
API Documentation and Integrations sendy.co/api
Third-Party Integration Directory sendy.co/api — Integrations
Troubleshooting and Support sendy.co/troubleshooting
Translation Resources sendy.co/translation
Highlighted Features
Sendy ships with a complete set of tools for every stage of an email marketing operation. Every feature below works out of the box from day one of installation.
01
Send Newsletters 100x Cheaper
You connect Sendy to Amazon SES and pay just $1 for every 10,000 emails you deliver. There are no monthly fees, no subscriber-count pricing tiers, and no platform surcharges eating into your budget.
02
Drag and Drop Email Editor
You build polished email layouts visually without touching a single line of code. You can also switch between drag-and-drop, WYSIWYG, and raw HTML modes at any point in the design process.
03
Beautiful Campaign Reports
Every campaign and autoresponder gets its own visual report displaying opens, clicks, bounces, complaints, and geographic subscriber data in clear charts. You can export any subscriber segment directly from a report for retargeting.
04
AI Assistant
The optional AI Assistant generates complete HTML newsletters, writes open-rate-focused subject lines, reviews and improves your drafts, and interprets campaign performance data into plain-language insights. You activate it as an add-on at a discounted bundle price.
05
White-Labeled Client Accounts
You organize multiple products, services, or clients into separate branded groups called brands. For each brand you control access permissions, sending limits, and pricing so you can run a fully white-labeled email service for your clients.
06
Autoresponders
You set up timed drip sequences that follow up with subscribers automatically at intervals you define. You can also schedule one-off emails for a specific date or set annual recurring messages to keep your brand in front of your audience year-round.
07
List Segmentation
You create segments for any list based on conditions you define, then choose which segments to include or exclude from each campaign. Research shows targeted segmentation increases both email engagement and revenue by more than 25 percent.
08
Rules and Webhooks
You define automated rules that trigger actions when specific events occur, for example receiving an email notification when a scheduled campaign starts sending, firing a webhook when an autoresponder goes out, or moving a subscriber between lists based on their behavior.
09
List and Subscriber Management
You mass-import or mass-delete subscribers, configure single or double opt-in, create custom subscribe and unsubscribe confirmation pages, send welcome and goodbye emails, and add subscribers through a hosted form or via the API.
10
Custom Fields
You store additional subscriber data beyond name and email address using custom fields you define. Those fields then power list segmentation logic and personalization tags inside your newsletter content.
11
Bounce and Complaint Handling
Sendy processes hard bounces, spam complaints, and unsubscribe requests automatically in real time as your campaign delivers. You never need to run manual post-send cleanup tasks to keep your list healthy.
12
Custom Domains
You assign a custom domain to each brand so that unsubscribe pages, web versions of your emails, and all tracked links display your own domain rather than the server address where Sendy is installed. Recipients recognize your domain and complaint rates drop as a result.
13
Housekeeping
You remove unconfirmed double opt-in addresses and permanently inactive subscribers from any list with a single button click. Clean lists improve deliverability and reduce your Amazon SES sending costs at the same time.
14
Third-Party Integrations and Zapier
Community developers have built native Sendy integrations for WordPress, Magento, Joomla, and other popular platforms. Sendy also connects to Zapier, which gives you access to thousands of additional app integrations in Zapier's directory without writing custom code.
Tech Stack
Sendy runs on a standard web hosting environment you almost certainly already have access to. The technology choices prioritize long-term stability, broad hosting compatibility, and a security-conscious codebase.
PHP MySQL MariaDB Amazon SES Apache / Linux Amazon EC2 (optional) SMTP (SendGrid / Mailjet / Elastic Email) Zapier REST API
What You Get
Pricing
Choose the package that fits your needs. All prices are one-time payments with no recurring charges.
Sendy Core
$69
One-time license
Full application, all 14 features, unlimited subscribers, free 7.x updates, and email support included.
AI Assistant Bundle
$39
One-time add-on (reg. $49)
AI email generation, subject line writing, content review, and report analysis added to your Sendy install.
Installation Service
$79
One-time service fee
The Sendy team installs everything for you on your Apache/Linux hosting or on a new Amazon EC2 instance.
Important Notes
Authorized version only. This listing covers the official Sendy license purchased directly through sendy.co and processed via Stripe. The author writes the codebase with security as a primary concern. The author accepts no responsibility whatsoever for security vulnerabilities, data loss, or any other issue arising from the use of unofficial, nulled, or otherwise unauthorized copies of this software.
Each license grants installation rights on a single domain. Using your license key across multiple domains or distributing the application to others violates the terms of purchase. If you need to move your installation to a new domain, you can update your licensed domain through the self-service tool on the Sendy website.
Updates within the current major version (for example, all releases in the 7.x series) are free of charge. Major version upgrades from 7.x to 8.x may carry a separate upgrade fee. Free minor releases arrive more frequently than major ones.
Review the demo thoroughly before buying. You take on full responsibility for evaluating whether this software fits your technical environment and use case prior to purchase. The author provides a step-by-step guide, email support, and a refund option for buyers who cannot get the platform working, but the buyer bears responsibility for assessing fit in advance.
Sendy is developed and sold by the Sendy team at sendy.co. This page is a marketplace product listing rewrite produced for reference purposes. All product names, features, and pricing belong to their respective owners.
This item is available for free download. You may download and use it according to the free item policy.
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